As economic pressures continue to impact UK consumers, lenders face growing challenges in balancing portfolio performance with the need to serve a broader range of borrowers. Traditional credit data remains an important part of the decisioning process, but for many consumers—particularly those with limited credit histories—it may not provide a complete picture of financial behaviour or creditworthiness.
Alternative data is helping bridge these visibility gaps by providing vital predictive insight into how consumers spend and manage their finances both presently and historically. As adoption of alternative data grows, lenders are finding new opportunities to identify underserved markets and improve credit decisioning.
The Role of Alternative Data in Credit Decisioning Report explores the lender perspectives and performance outcomes driving increased investment in alternative data across the UK lending landscape.
See the data behind the shift toward alternative credit insights
As lenders seek more effective ways to evaluate creditworthiness, alternative data is emerging as a valuable complement to traditional credit information. Understanding the impact of these expanded datasets is becoming increasingly important for organisations looking to strengthen decisioning strategies while supporting broader financial inclusion.
Read the infographic to learn: