The recent introduction of the Tobacco and Vapes Bill 2024 has significantly tightened regulations on the sale of vaping products to minors. This has placed considerable pressure on UK vaping businesses to strengthen their age verification processes. Failure to comply with these regulations can result in hefty fines, potential imprisonment, and severe damage to brand reputation.
While many businesses recognise the importance of age verification checks, striking a balance between compliance and customer experience remains a challenge. Traditional methods such as ID checks and complex verification processes can often lead to increased cart abandonment rates.
To address these challenges, vaping businesses should consider implementing a robust age verification solution like LexisNexis® IDU® that minimises friction whilst ensuring compliance. By adopting advanced technologies and streamlined processes, vaping businesses can protect themselves from regulatory penalties, maintain their brand reputation, and ultimately boost sales.
“We like LexisNexis Risk Solutions and we like the software. It helps us to provide a highly-reliable, compliant service to our agency partners, by reducing risk and helping us to onboard contractors quickly and efficiently.”
Paul Flannery, Operations Manager
Crest Plus
“We now have a 95% first-time pass rate, and that is testament to the quality of data. Using IDU has helped to reduce the number of man hours spent on KYC by two to three hours.”
Abbas Kanani, Director and Pharmacist
Chemist Click
“When people failed their identity checks, we would get customers cancelling their orders. However, IDU helps us pass customers first time, which has decreased admin, increased customer satisfaction and increased revenue. It has definitely given us a competitive advantage."
Andy Boysan, Founder & Pharmacist
The Independent Pharmacy