The Future of Digital Trust:
Establishing the Foundations for a Resilient, Efficient and Safer Online World

Gain insights and strategies to build a resilient, efficient approach to support future commercial success and growth in an increasingly digitised world.
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Building Strong Digital Trust For The Future

In our increasingly digitised lives, strong online trust has never been more essential for future business survival. Building it can take years but losing it can take only seconds.

Trust in online environments is being constantly eroded and undermined by misinformation, fraud, and cyberattacks to name but a few of the challenges. The rise of AI-driven scams and deepfake content only intensifies this, leaving consumers wary and businesses struggling to keep up with a confusing array of identity verification and trust building authentication technologies.

So, how are leading firms tackling these challenges to establish and safeguard trust with their customers to build a resilient and efficient platform for future growth? In partnership with the globally renowned market research organisation Savanta, in 2024 we surveyed 30 senior executives responsible for risk, technology, and customer experience across banking, retail, consumer finance, payments and telecommunications sectors to understand how digital trust impacts their operations and customers.

In this report, our experts explore these pressing challenges, offering practical strategies to help businesses create safer, seamless digital experiences and build that essential digital trust with their customers, for the future.

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Three in four UK financial services firms see Digital Trust as a key strategic focus.”

LexisNexis® Risk Solutions Research

Where are we now with Digital Trust?

We take an in-depth look at the present landscape of digital trust. From the erosion of consumer confidence driven by misinformation, fraud and high-profile data breaches to the internal challenges businesses face, such as a reluctance to collaborate and complex regulatory considerations. Through this, we map out the critical issues shaping digital trust today.
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An industry perspective…

We examine the major industry concerns and obstacles across key themes identified in the research, including collaboration, partnerships, the need for greater transparency, regulatory hurdles, the challenge of legacy technology, and inclusivity. Each topic is paired with insights and responses from experts, offering practical guidance for overcoming these barriers and fostering a more secure, trustworthy digital environment.

The Future of Digital Trust:
Authentaverse

In 2023, LexisNexis® Risk Solutions commissioned a report with The Future Laboratory™ to explore a ‘citizen first’ perspective on digital trust.

The report unpacks the key concepts shaping digital trust and identity authentication and introduces the four pillars of digital trust—empowerment, protection, understanding, and respect that will allow businesses to innovate, enhance user agency, and ensure ethical, inclusive, and reliable digital ecosystems.

Read The 2023 Digital Trust: Authentaverse Report

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